Ajmal
Ajmal Blu EDP
Ajmal Blu EDP
Fresh and floral. For summer, daily wear.
Inclusive of all taxes.
Free shipping on orders above ₹999.
COD available (₹59 fee).
Facts
- Eau de Parfum
- 90ml
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Factory sealed
Sourced from brand-authorised distributors only.
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UPI, cards or COD
Google Pay, Paytm, Visa and Mastercard, through Razorpay.
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7 day returns
Replacement or full refund on a defective or wrong item.
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GST registered
GST No 19MDIPS4854H1ZO, shown in the footer.
FIRST100
₹100 off your first order. Enter the code at checkout.
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Dispatch in 1 to 2 business days. Enter your pincode for a delivery date.
What Does Ajmal Blu Smell Like?
What Does Ajmal Blu Smell Like?
Ajmal Blu smells like an ultra-refined, clean, and bracingly fresh aquatic-woody masterpiece crafted as an invigorating, high-energy masculine signature. Acting as a quintessential French-style summer scent, the fragrance opens with an explosive, crisp burst of zesty bergamot, sweet watermelon, and calming lavender. As this bright, icy-cool introduction settles smoothly on the skin, it transitions into a beautifully balanced, aquatic heart where a prominent, refreshing lotus flower note blends seamlessly with tender jasmine. The masterpiece achieves its ultimate grounding structure during its extensive dry-down phase, melting into a sophisticated, warm, and comforting foundation of deep sandalwood, earthy patchouli, and clean, sensual musk.
Longevity and Real-World Performance
Longevity and Real-World Performance
Based on real-world community review boards and persistent tracking across the Indian climate, Ajmal Blu delivers remarkably dependable performance metrics for a fresh, aquatic profile. Driven by a high-quality oil composition designed to handle high temperatures, you can reliably expect 6 to 7+ hours of active longevity on the skin. Its clean, woody-musky base allows the fragrance to anchor itself beautifully onto fabrics, linen shirts, and lightweight summer clothing, keeping you smelling immaculate for over 12 hours. The sillage is crisp, radiant, and heavy during the first 2 hours of wear, casting an incredibly refreshing, shower-clean scent cloud that pulls massive compliments before softening into a steady personal aura.
When and How to Wear This Fragrance
When and How to Wear This Fragrance
This fragrance operates as an elite daytime, spring, summer, and hot-weather weapon designed specifically for the modern man who wants to maintain a fresh, sharp, and effortlessly sophisticated presence. It performs flawlessly during intense summer heat waves, high humidity, outdoor casual settings, or active sports sessions. Thanks to its incredibly clean, uplifting, and completely non-cloying profile, it serves as an absolute masterpiece for daily corporate office wear, college settings, or gym routines. It projects an aura of immaculate grooming, pairing naturally with crisp white linen shirts, smart-casual summer styles, or high-end athleisure fits.
The Olfactory Pyramid (Perfume Notes)
Top Notes: Watermelon, Lavender, Bergamot
Heart Notes: Lotus, Jasmine
Base Notes: Sandalwood, Musk, Patchouli
Product information
Product information
| Brand | Ajmal |
|---|---|
| Concentration | Eau de Parfum |
| Size | 90ml |
| SKU | AJM-BL-001 |
| Family | Fresh, floral |
| Season | Summer, all year |
| Occasion | Daily |
Shipping and returns
Shipping and returns
Dispatch in 1 to 2 business days. Delivery in 1 to 2 business days in Kolkata and West Bengal, 3 to 5 to metro cities, 4 to 6 to the rest of India, 6 to 8 to the north east and remote areas.
Free shipping above ₹999 when prepaid, ₹59 below. Cash on delivery available. Cash on delivery, ₹59 fee.
7 day returns. Replacement or full refund on a defective or wrong item. Unused, factory sealed items can also be returned within 7 days at your shipping cost. No restocking fee. Refunds reach the original payment method in 5 to 7 business days. Read the full return policy.

Try before you commit
Not sure it will suit you? Try five first.
Wear each vial for a day before choosing a full bottle.
Customer FAQs
Are your perfumes 100% authentic?
Yes. Every fragrance sold by The Elixir House is 100% authentic and sourced from brand authorized distributors only. We never sell counterfeit or diluted products.
Is Cash on Delivery (COD) available?
Yes. Cash on delivery is available across India. A ₹59 COD fee applies on every cash on delivery order. Prepaid orders above ₹999 ship free; below ₹999 shipping is ₹59.
When will I receive my order?
We dispatch within 1 to 2 business days. Delivery then takes 1 to 2 business days in Kolkata and West Bengal, 3 to 5 to other metro cities, 4 to 6 to the rest of India and 6 to 8 to the north east and remote areas. Enter your pincode above the description for a delivery date. Tracking details are shared on WhatsApp once the order ships.
Is my payment secure?
Absolutely. All online payments are securely processed through Razorpay, supporting UPI, credit/debit cards, net banking, and wallets. Your payment information is encrypted and never stored by us.
What if I receive a damaged, incorrect, or missing product?
You have 7 days from delivery. A damaged, defective, incorrect or missing item is replaced or refunded in full, and we arrange the reverse pickup at our cost. An unused, factory sealed item can also be returned within 7 days; the return shipping is yours in that case. There is no restocking fee. Refunds reach the original payment method within 5 to 7 business days of inspection. Contact us on WhatsApp with your order number and a photo or video of the issue.
What if I have questions before placing my order?
We are always happy to help. Contact us via WhatsApp or email for product recommendations, order assistance, or any questions before making your purchase.
Have a question about this fragrance?
A person replies on WhatsApp, Monday to Saturday, 10am to 7pm.











